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    Insights into the rental market for aerial equipment, cranes, forklifts, scaffolding and more.

    Highlights

    Photo by Dinolift
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    Headline News

    Finnish Aerial Manufacturer Dinolift Names Petter Rönnlöf CEO

    March 6, 2025
    Rönnlöf succeeds Karin Godenhielm, who will continue to play a vital role in the company as active owner and board member.
    Photo by DICA
    dica_john_pinky_jansen_director_of_marketing_
    Headline News

    DICA Names New CFO and Director of Marketing

    March 1, 2025
    DICA, a provider of engineered outrigger pads, crane pads, and ground protection products, has named Matt Sargent chief financial officer and integrator and John “Pinky” Jansen...
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    Headline News

    Custom Equipment LLC Rebrands to AXCS Equipment

    Feb. 13, 2025
    In early 2024, Custom merged with ASKO Holding, a Turkish-based entity with holdings in construction, agriculture, energy and technology, leading to growth in the company’s product...
    Photo by Atlas Telehandlers
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    Headline News

    Komatsu Company Stores East Named Dealer for Atlas and Mantsinen Material Handlers

    Jan. 27, 2025
    The collaboration will enhance the availability and support of high-quality material handling equipment in the Northeastern United States, providing specialized equipment solutions...
    Photo by Magni Telehandlers
    magni_ring_power_3
    Headline News

    Ring Power Joins Magni Dealer Network, Offering Telehandlers to North & Central Florida

    Jan. 17, 2025
    As an official dealer for Magni’s full range of telehandlers—including the RTH Rotating, HTH Heavy Lift, and TH Fixed Boom models—Ring Power will offer these advanced machines...

    Recommended

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    RER 100 - The World’s Largest Rental Companies

    Get the 2022 RER 100

    May 27, 2022
    Download this eBook covering the 2022 version of the world’s largest rental companies.
    Photo by JCB
    jcbs_1000th_military_forklift_in_water
    Supply Side

    JCB Celebrates Production of 1,000th Light Capability Rough Terrain Forklift

    Dec. 11, 2024
    Derived from JCB’s popular agricultural telescopic handler, the LCRTF is more than 90 percent commercial content, with less than 10 percent specifically tailored to meet military...
    Graphic by MyCranes
    mycrane_marketplace_screenshot_384
    Headline News

    MyCrane Launches Global Lifting Equipment Marketplace

    Dec. 7, 2024
    Officially launched at bauma China last month, the Marketplace draws on the strengths of the MyCrane crane rental platform, which is already well-established in highly active ...
    Photo by Skyjack
    skyjack_matt_tavianini_talons
    Headline News

    Skyjack Names Matt Tavianini Vice President of Sales for North America

    Dec. 5, 2024
    Tavianini had previous leadership experience at BlueLine Rental, Volvo Construction Equipment Rents and Hertz Equipment Rental and offers valuable relationships within the industry...
    Photo by Palfinger
    palfinger_bucket_truck_2024
    Headline News

    Palfinger Launches Bucket Truck Rental Program with AP Fleet Management

    Dec. 5, 2024
    This partnership blends Palfinger’s engineering with AP Fleet Management’s experience in fleet rental solutions, offering businesses on-demand access to bucket trucks tailored...