News & Analysis

Photo by Vermeer
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The Pinnacle Award is earned for performance in sales and marketing, providing excellent after-market support as well as for training employees.
Jan. 26, 2026
Photo by EquipmentShare
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Jan. 26, 2026
Photo by Deutz Corp. & Empower Group
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Jan. 25, 2026
Photo provided by California Rental Association
RER editor Michael Roth, left, presents Strom with the James Gartland Award, given annually to the rental person of the year, at the California Rental Association's show in Las Vegas.
Jan. 23, 2026
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Jan. 22, 2026
Photo by AED Foundation
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Jan. 22, 2026
Photo by Cooper Equipment Rentals
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Jan. 21, 2026
Provided by Sunstate Equipment
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Jan. 21, 2026
Phoro by Combilift
Karreen Farrell wins Combilift's 100,000th forklift.
Jan. 15, 2026

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