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    Coverage of business trends and technology advancements shaping the rental industry.

    Highlights

    Graphic by MyCranes
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    Headline News

    MyCrane Launches Global Lifting Equipment Marketplace

    Dec. 7, 2024
    Officially launched at bauma China last month, the Marketplace draws on the strengths of the MyCrane crane rental platform, which is already well-established in highly active ...
    fame_rental_logo_2024
    Headline News

    Fame Rental Partners with Rouse Rental Insights for Enhanced Rental Analytics

    Nov. 5, 2024
    Customers can gain valuable insights into their local market to help them make critical purchasing, sale, and pricing decisions to optimize their operations.
    Photo by John Deere
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    Earthmoving

    John Deere Small Dozers Get Upgrade on SmartGrade Technology

    Oct. 29, 2024
    Expanding offerings for customers, the next generation of SmartGrade is now available in both Leica and Topcon solutions.
    Photo by Kubota Corp.
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    Mergers & Acquisitions

    Kubota North America Ventures into Crop Monitoring Services by Acquiring Bloomfield Robotics

    Oct. 9, 2024
    Bloomfield’s purpose-built cameras are mounted on tractors and other vehicles common to farming and allow for the capture of detailed plant-level, geo-located images of the entire...
    Photo by Trimble
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    Software

    Trimble Opens Technology Lab at Florida A&M University

    Oct. 6, 2024
    FAMU becomes the first historically Black college and University to host a Trimble Technology Lab.

    Recommended

    Rer100 2022 Hero
    RER 100 - The World’s Largest Rental Companies

    Get the 2022 RER 100

    May 27, 2022
    Download this eBook covering the 2022 version of the world’s largest rental companies.
    Graphic by Wynne Systems
    wynne_systems_field_service_screenshots
    Software

    Interview with Kenneth Kimura: Impact for Customers

    Sept. 7, 2024
    Kimura, director, product development, Wynne Systems, talks with RER about Wynne’s new products, AI’s impact on decision-making and automation, how telematics needs to catch up...
    Photo by Point of Rental Software/Record360
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    Headline News

    Point of Rental Names Kat Gillis Record360’s General Manager

    Sept. 4, 2024
    As Record360’s chief operating officer, Gillis has played a vital role in the company’s operations and success.
    Photo by Point of Rental Software
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    Headline News

    Point of Rental Names Matthew Ross the Company’s First CFO

    Aug. 23, 2024
    Point of Rental has named Matthew Ross its first chief financial officer, a move that reflects his role in building Point of Rental’s financial strategy and the company’s growth...
    Photo by BigRentz
    bigrents_2024
    Headline News

    BigRentz Adds Former Home Depot Executive to its Board

    Aug. 14, 2024
    At The Home Depot, he simultaneously served as chief strategy officer, functional chief financial officer for technology and chief product & user experience officer.