Features

Features

Apr 1, 2014

Article

RERMAG

Remembering Marvin Faulk

Woody Weld remembers his friend and mentor Marvin Faulk, a giant of the boom truck industry....More
Apr 1, 2014

Article

RERMAG

Measure, Manage, Improve: Winning Against the "Goliaths"

For a smaller rental company to succeed, it needs to look at key measurements and aggressively manage its performance....More
Mar 14, 2014

Article

RERMAG

For Rental Companies, Safety is Everything 1

RER interviewed a number of rental companies about their aerial safety practices, including NES Rentals, Sunbelt Rentals and Metrolift. Here’s a look at what those companies are doing to ensure safety at the rental center and on the jobsite....More
Feb 11, 2014

Article

RERMAG

Ahern and Snorkel’s New World 3

Not only has Don Ahern defeated a hostile takeover effort and brought Ahern Rentals out of bankruptcy, he and his group are also bringing aerial maker Snorkel back to life....More
Feb 25, 2013

Article

Rainmakers of Rental Industry: The Sales Reps Role 2

Much has been made of the significant role of sales people in the rental industry during the past several years and rightly so. Sales folks are the driving force of your business and our industry — the rainmakers. The success of a rental business rises and falls on the backs of its sales people....More
Jan 1, 2013

Article

Rental Industry Forecast to Surpass $32 Billion in 2013

For many industries and individuals, the economy of the past several years has been devastating. These are facts to which no one is immune. Consumed by the uncertainty of both the United States and other global economies, many industries have suffered crippling financial losses and as a result millions of workers have lost their jobs....More
Nov 1, 2011

article

RERMAG

The RER 100 Turning of the Tide

Energy is the essence, the lifeblood we cannot live without. Other than food and water, nothing is more essential to human existence, and without it,...More
Aug 1, 2011

article

RERMAG

Use Tier 4 to Your Advantage

THE PARTICIPANTS: John Bartz, director, product assurance & regulations, Volvo Construction Equipment North America; Curtis Goettel, marketing manager,...More
Jul 1, 2011

article

RERMAG

Evangelizing the Cloud

Participants: J.J. Shea, chief operating officer, Solutions by Computer Paul Chapdelaine, president of RMI Corp.Michael Saint, president, Corporate ServicesRichard...More
Jun 1, 2011

article

RERMAG

Technology Improves End-User Experience

The Participants: Mike Hale, sales manager, Little Beaver; Will Coates, president, Billy Goat Industries; Doug Amerman, director of marketing and business...More