IPAF Hires New U.K. Market General Manager

The International Powered Access Federation (IPAF) has appointed a new U.K. market general manager. Richard Whiting will join IPAF from the U.K.-based Hire Association Europe, where he was commercial manager. Whiting will begin his new role at the end of October.
        Whiting calls upon a wealth of experience working for a member association, having worked for the HAE since 2012. Prior to joining the HAE, Richard worked for Building Software Ltd and Unisys in various operations roles, and before that worked for HSBC in training and implementation. He will be based in IPAF’s U.K. Head Office in Crooklands, Cumbria, U.K.
        Tim Whiteman, CEO of IPAF, said: “Following an exhaustive recruitment process, we are delighted Richard has accepted the offer to take up the role of U.K. market general manager; his skills-set and experience is just what we need to develop our organization in the U.K. and deliver an even more dynamic set of benefits and services to members.
      “IPAF is embarking upon fairly significant improvements in its membership offer, with a new audit regime for U.K, rental members, an ever-expanding training program, eLearning capabilities and a more advanced version of the PAL Card in development. IPAF is always developing and delivering new technical and safety guidance, promoting our global Back to Basics and Andy Access safety campaigns and involved in a very busy U.K. and worldwide events program.
      "We’re also working on upgrading our website, eMarketing and social media channels; so to have Richard’s experience and vision to call upon will be invaluable at such a crucial time. We look forward to welcoming him to the business in a few weeks’ time.”
      “I’m very excited to be joining IPAF to lead U.K. market operations at this time of significant change,” said Whiting. “I hope I can help the organization take its already very attractive member offer to the next level. The projects already underway are impressive in scope, and I hope to be able to add my expertise and impetus to help deliver results over the coming months and years. I can’t wait to get started.”