Photo by Mac Equipment Rentals
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Herc Rentals Acquires Albany, N.Y.’s MAC Equipment

Feb. 26, 2024
Herc Rentals has acquired MAC Equipment, a single-location rental company in Albany, N.Y., from owners Rob and Janice Miller.

Herc Rentals has acquired MAC Equipment, an independent, single-location rental company in Albany, N.Y., from owners Rob and Janice Miller. The company was founded by Rob Miller in 2001. Miller at that time had about 25 years of experience in the equipment rental industry, starting with Albany Ladder, which was eventually acquired by NES Rentals. Miller also worked for NationsRent before deciding to start his own business.

MAC Equipment rented aerial equipment, forklifts and telehandlers.

Rob’s wife Janice joined the business in 2005, eventually becoming majority owner enabling the company to be certified as a Woman Owned Business, which provided a number of benefits with government projects and other market opportunities.

When it came time to sell, the Millers connected with another industry veteran Bryan Rich, who introduced them to C2 Advisors, spearheaded by Charles Snyder, a veteran of the rental industry who has served in executive roles with AMECO, NationsRent, Sunbelt Rentals and AmQuip Crane Rental. The purchase price was not disclosed.

“Charles and Bryan had our backs 125,000 percent and made the sale process easy,” Janice Miller told RER.

MAC Equipment’s 18 employees are continuing with Herc Rentals, Janice said. The new Herc branch will be managed by Kate Teidman, who was being trained by the Millers to eventually be a branch manager. “She’s very talented and will have an amazing future in her career,” Janice said.  

The Millers remained with Herc for a brief transition period after the sale was finalized.

Founded in 1965, Herc Rentals is one of the leading equipment rental suppliers in North America with 2023 total revenues of approximately $3.3 billion. Herc Rentals’ parent company, known as Herc Holdings Inc., listed on the New York Stock Exchange on July 1, 2016, under the symbol “HRI.” Herc Rentals serves customers through approximately 400 locations and has about 7,200 employees in North America.

About the Author

Michael Roth | Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.