Haulotte Sells 52 Aerial Units to Emerging Indian Rental Company RentEase
Haulotte has sold 52 new aerial units to a new rental player in India called RentEase International. The company was incorporated in July 2017, and, Haulotte said, it is the fastest growing rental company in India with an existing fleet of about 250 machines.
RentEase’s initial order of 52 Haulotte Compact 12 scissorlifts and HA151P electric articulated booms are in the final stages of delivery, and an additional order of 48 new machines is “in the pipeline,” Haulotte said.
“RentEase has the strength and capacity to rent and market Haulotte successfully in India,” said Meghraj Singh, managing director of RentEase International LLP. “This deal is going to be a game changer for the Indian AWP industry.”
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.