Southeastern Equipment Co. has hired Joel Merchant as outside sales representative with the Holt, Mich., location. Merchant is selling the company’s full line of products throughout southern Michigan, in Lenawee, Hillsdale, Calhoun, Jackson, Eaton, Clinton and Branch counties.

Merchant spent the past three years as a field salesman for Bonnie Plants where he gained experience in marketing and displays.

Based in Cambridge, Ohio, Southeastern Equipment Co. is No. 68 on the RER 100.