BigRentz Hires Former HERC Executive Franklin McDonald as VP

BigRentz, the online rental service, has named rental industry veteran Franklin McDonald vice president of operations. McDonald has extensive experience in operations, sales and management, having spent more than 30 years with Hertz Equipment Rental Corp.

BigRentz has developed a comprehensive online database connecting more than 7,000 rental locations.

“The addition of Frank is further validation that we are shaping the future of this industry,” said Dallas Imbimbo, co-founder and CEO of BigRentz. “We are attracting top talent because these industry leaders recognize the unsurpassable value of our proprietary tools and methods of delivering a phenomenal customer experience.”

McDonald said he decided to join BigRentz because the company is changing the entire market sector.

“I view BigRentz as the same type of company as Apple, Google, Airbnb and Uber,” he said. “Not only have they created new technologies that are changing the landscape of the industry, but they also have an incredible management team, which I am proud to join.”

BigRentz hired another HERC veteran Joe Dixon as chief operating officer earlier this year.