Trackunit Introduces IrisX, an Operating Data Platform Designed to Easily Integrate with Rental Management and Telematics Systems
Global technology company Trackunit has launched its operating data platform IrisX, tailored specifically to the off-highway segment of the construction industry. The new platform effectively breaks new ground by building on the Iris platform allowing customers to leverage generative AI and Large Language Models in a dynamic and evolving, open environment.
Trackunit CEO Søren Brogaard cites a 2023 report predicting the rise of Industry Cloud Platforms, predicting that more than 70 percent of enterprises will use ICPs by 2027.
“IrisX is in essence an ICP for off-highway construction and will exponentially transform productivity and speed to market. This is a purpose-built platform that connects, streamlines and empowers data from the back office to the frontlines that takes its place within a wider Cloud and IT architecture. The beauty of IrisX is that it co-exists and integrates with all your other tools so customers can choose how much they wish to leverage.
"IrisX is designed to help companies overcome the significant challenges of digital transformation, such as high upfront investment and the scarcity of tech talent. By offering a platform that coexists and integrates with existing tools, we ensure faster time to value and impact, making it easier for companies to scale their digital investments.”
Brogaard noted that Trackunit’s customers and partners already have experience of building proprietary solutions through Iris.
“Now IrisX unlocks deep insights and capabilities through integrating AI and machine learning that will specifically target customer pain points such as downtime, maintenance schedules, and keeping track of fleets between sites to mention just a few,” he said. “With an accelerated time to value and at fractional cost, IrisX is developer friendly and will facilitate the combination of telematics data, operational data and commercial data in one secure and scalable platform with stronger cyber security while also guaranteeing privacy over data.
“Trackunit has spent years harmonizing and cleaning telematics and operations data in a well-structured data lake and customers can be absolutely confident that they only share the data they want to share when they are ready to do so. Their data scientists will effectively be able to start building their own ecosystem on top of IrisX from the day they sign up, enabling them to ring fence data that is integral to maintaining their competitive edge.”
Enabling Integration
IrisX will also enable users to integrate equipment, fleet and site insights across their tech stack knowing compliance and cyber security concerns are covered via privacy and governance protocols embedded through the ISO 27001 certification.
“The scope of what IrisX can do is really incredible,” said Brogaard. “The automation studio, for example, will help eliminate a lot of manual tasks leaving teams to focus on higher-value activities and use blueprints to optimize app integration and create workflow automation. Customers will also be able to use software development kits to build apps and extensions specifically tailored to their customer base, not only enhancing the service offering, but extend the power of their telematics data, proprietary data, and third-party data.”
For OEMs that means, as for example, transforming predictive analytics into proactive sales while contractors will, among other things, be able to create a cross-jobsite comparison of external rental assets with internal assets to optimize usage and minimize costs. Rentals will also benefit. They will, for example, be able to optimize their depot turnaround time through data analytics.
“We are moving into an era where IT can no longer be viewed as a side project running parallel to what your company does,” said Brogaard. “The pace of learning demands putting it the center of everything you do to leverage the tremendous opportunities with unlimited scalability that are coming in the new business transformation. IrisX will continue to evolve and develop dynamically. For our customers that are already on board, they will have a head start on all the truly exciting developments that will unfold as the platform becomes ever more sophisticated.”
Brogaard told RER that IrisX can be easily integrated with the rental management systems most rental companies utilize.
“We are making it possible for you to integrate into the most common IT systems around your IT environment,” he said. “We are launching more than 1200 system integrations, it’s never been easier to push your data or take data into your private data lake. So we are giving you a way to get a head start to building your own insight on top of your existing data and then finally with the apps and the extensions we are giving you an opportunity to deploy these applications in the marketplace.”
Visit https://trackunit.com/irisx/ for more information.
