Herc Holdings has appointed Mark Irion, former chief financial officer for Neff Corp., as senior vice president and chief financial officer, effective immediately. In this role, Irion will oversee Herc Rentals’ finance function and perform a lead role in Herc’s ongoing activities in the capital markets and in its relationship with banks, ratings agencies, institutional investors and financial analysts.

Irion has more than 25 years of experience in finance and public accounting. For the past 19 years he served as CFO for Neff Corp. until the company’s sale to United Rentals in Oct. 2017. His career experience also includes time as CFO for a computer component distribution company and audit senior for Deloitte & Touche LLP.

“Mark brings comprehensive financial expertise, relevant industry experience and seasoned executive leadership to our business,” said Larry Silber, president and CEO. “I am confident that his contributions will advance our long-term strategies to achieve profitable growth, promote operational effectiveness, deliver superior customer experiences and exercise disciplined capital management.”

Irion will be based at Herc Rentals’ Bonita Springs, Fla., field support center.