H&E Equipment Services will be holding a grand opening at its new Beaumont, Texas, branch July 20. Attending customers will have the opportunity to participate in equipment displays and demos, NASCAR and John Deere simulators, a buffet meal catered by Pure Cajun Catering, prize drawings and Q&A with factory and H&E equipment experts.

The grand opening will be presented in tradeshow format, showcasing more than 20 equipment manufacturers. Local customers can register to attend online at HE-equipment.com/RSVP.

The new branch provides full-service coverage to customers in eastern Texas and southwest Louisiana. The 9,500-square-foot facility sits on six acres with a fully fenced and paved yard area, offices, parts warehouse and a six-bay repair shop. The facility is capable of repairing a variety of general industrial and construction equipment.

The Beaumont branch specializes in aerial lifts, telescopic forklifts, earthmoving and general construction equipment from Atlas Copco, Bomag, Gehl, Genie, JCB, John Deere, Laymore, Miller, Multiquip, Skyjack, Skytrak, Takeuchi, Yanmar and others.

In addition to equipment rentals, the branch provides new and used equipment sales, in-shop and mobile service, a comprehensive parts inventory, operator training, and other value-added services.

Based in Baton Rouge, La., H&E Equipment Services is No. 9 on the RER 100.