Most Recent Blog Posts

Aug 25, 2011

Don't Jump Out the Window Yet

It was 1929. Twelve million people were out of work; 12,000 people became unemployed every day; 20,000 companies had gone bankrupt; 1,616 banks went....More
Aug 08, 2011

The Man Who Never Sits Still1

Pat Olney once said he gets nervous if he's in one country longer than a week. The Canadian-born Olney, for those who don't recognize the name, is....More
Jun 20, 2011

Boom Times in California?

Since I live in California and people around the country are always asking me about the California economy, I thought I'd pass along some interesting....More
Jun 16, 2011

The Master Consolidator is on the Move Again2

I anticipate acquisition activity will be strong over the next few months. This week Volvo Rents and Delta Rigging & Tools made acquisitions; a week....More
May 18, 2011

The RER 100 Turns 25!

The RER 100, which will be released next week, showed, to quote RSC's CEO Erik Olsson — and a nod to Charles Dickens — a tale of two halves. Most of....More
Apr 29, 2011

Is Social Media Worth the Effort?

Why should you bother with social media? One of the first things I suggest is take a look at the habits of teenagers. I have a teenage son and he....More
Mar 10, 2011

You Don't Need a Weatherman

After two very slow years at the Rental Show, it was quite a different story this time around. The attendance numbers have yet to be released as we....More
Feb 22, 2011

A 17 Percent Gain is Good News1

So far in 2011 the news I'm hearing from most rental people has been pretty good. I'm looking forward to taking the pulse of the industry at the....More
Jan 25, 2011

Good Times for Equipment Development

Forr those who didn't make it to World of Concrete this year – and I didn't run into any rental people there last week except Don Ahern who was there....More
Dec 16, 2010

Why Didn't I Think of That?

Do you ever see a new product or invention and think to yourself, “That's so obvious, why didn't I think of that first?” That happens to me all the....More
Dec 10, 2010

Is Russia the Next Great Rental Frontier?

I participated in the first national rental conference in Russia earlier this month. About 50 Russian rental companies participated, and speakers,....More
Nov 11, 2010

Four Hours to Save a Life

I know absolutely nothing about Declan Sullivan, a Notre Dame student who recently was killed when operating a hydraulic scissorlift at 50 feet in....More
Oct 08, 2010

Economists at AED Executive Forum Predict Slow Growth for Equipment Industry

Two eminent economists predicted growth, albeit slow, for the U.S. economy, construction equipment and equipment rental industries in the latter half....More
Aug 23, 2010

United/AMECO Partnership Has Far-Reaching Implications

Last week United Rentals and American Equipment Co., now more commonly known as AMECO, announced a joint venture with fascinating implications for....More
Jul 13, 2010

Frankly Speaking

Frankly Speaking I remember the very first American Rental Association trade show I attended back in 1990. I don't recall specifically what city it....More

Michael Roth

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a...

Gary Stansberry

Gary Stansberry is president of The Stansberry Firm LLC and specializes in business sales, fair market business valuations, operational consulting and positioning businesses to increase their value.
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