Private equity investors Aperion Management LLC and Falcon Investment Advisors LLC, which in October completed the acquisition of the NES Traffic Safety Division and the NES Rentals Studio Equipment group from NES Rentals Holdings, last week announced that the new traffic safety company has been named RoadSafe Traffic Systems, and the studio rental company is now FirstCall Studio Equipment. The companies operate as separate entities but under the same holding company, RoadSafe Holdings Inc.
Romeoville, Ill.-basedRoadSafe Traffic Systems provides traffic control and protection services for the roadway construction industry — offering daily rentals of traffic devices, maintenance of traffic services, sign manufacturing (including installation) and pavement marking services.
FirstCall Studio Equipment is a rental company solely dedicated to the entertainment industry, providing a complete line of equipment for feature films, television shows, commercials and video production that specializes in round-the-clock service.
Michael Catalonello is CEO of both entities. Catalonello brings more than 15 years experience in construction and equipment rental, having served as chief operating officer for Reed Construction Data, and in top management roles at several Fortune 500 companies, including General Electric and McGraw Hill.
“I am excited to be on board for this new phase of our history,” Catalonello said. “We are poised to lead this venture in a dynamic direction — where we will exceed expectations in operational efficiency, cutting-edge safety technology and exceptional customer partnerships.”
RoadSafe has more than 30 locations in strategic locations across the United States. FirstCall has locations in Los Angeles and Albuquerque, N.M.
Former NES managers Bob Tooney, Dave Merrick and Kathy Holst, respected veterans of the traffic safety business, will be playing major roles in the management of the newly acquired divisions. Industry veteran Dave Merrick will serve as president of FirstCall Studio Equipment.
Aperion Management LLC is a recently formed private equity firm that seeks to invest in middle market businesses valued between $25 million and $150 million with solid fundamentals and attractive growth prospects, across a variety of industries, including automotive, building products, consumer products, general industrial, healthcare services, media, specialty chemicals and technology.
Falcon Investment Advisors LLC is a private equity firm investing in buyouts, acquisitions, growth capital, recapitalizations and financial recovery opportunities across a wide selection of industries including construction, manufacturing, consumer and commercial services, financial services, media and telecom.
