ARA projects U.S. rental revenue to top $64 billion by 2022, despite uncertainties over tariffs, trade and the Middle East.

U.S. Equipment and Event Rental to Hit $64.1 Billion by 2022, ARA Projects

May 21, 2018
The American Rental Association projects U.S. equipment and event rental industry revenue to reach $64.1 billion by 2022 according to its latest five-year forecast.

The American Rental Association projects U.S. equipment and event rental industry revenue to reach $64.1 billion by 2022 according to its latest five-year forecast. While the quarterly updates for ARA Rentalytics have shown minor up and down fluctuations during the past few years, the May 2018 update is the first to project larger increases in revenue almost across the board compared to the previous forecast.

The latest update expects revenue to total $52.3 billion in 2018 instead of the $51.5 billion forecast in February.

“The economy is growing somewhat faster than expected and much of that is related to capital spending,” said Scott Hazleton, managing director, IHS Markit, Cambridge, Mass., the global business information provider that compiles data and analysis for ARA Rentalytics. “While construction is not particularly strong, it has improved. On a year-over-year basis, through the April Census report, construction spending had picked up, with the six-month annualized increase of 8.7 percent, up significantly from the 12-month increase of 3 percent. Despite uncertainty on tariffs, trade and Middle East policy dangers, business and consumer sentiment remain strong.”

According to ARA Rentalytics, U.S. construction rental revenues are forecast to grow by 6.1 percent to reach $36.2 billion and to increase another 5.7 percent in 2019, 5.3 percent in 2020, 4.2 percent in 2021 and 3.5 percent in 2022.

The general tool forecast calls for 5.7 percent growth in 2018 to $12.5 billion with growth of 6.5 percent in 2018, 8.7 percent in 2020, 7 percent in 2021 and 6.5 percent in 2022.

The expectations for the U.S. party and special event segment include 6.9 percent growth in 2018 to $3.3 billion with growth of 6.5 percent in 2019, 6.2 percent in 2020, and 1.1 percent in 2021 and 2022.

Overall, the forecast calls for a continuation of rental industry growth that started soon after the recession and has been stronger than the growth of the economy in the United States during that time.

“This has been a slow, but durable expansion and rental has held its own in penetration within construction markets and there is anecdotal evidence to suggest that it has gained penetration outside rental markets,” Hazleton added. “The rental industry has been able to not only maintain pace with economic growth, but exceed it.”

In Canada, the forecast calls for equipment and event rental revenue to total $5.4 billion in 2018 and grow each year to reach $6.3 billion in 2022. The construction rental revenue forecast for Canada is for $4.3 billion in 2018, up 4.7 percent; with growth rates of 4.2 percent in 2019, 5.3 percent in 2020, 4.7 percent in 2021 and 3 percent in 2022.

For general tool in Canada, the forecast is for $860.1 million in rental revenue in 2018, up 4.5 percent, with expected increases of 2.9 percent in 2019, 3.5 percent in 2020, 2.7 percent in 2021 and 0.7 percent in 2022.

Party and event rental revenue in Canada is expected to total $229.8 million in 2018, up 3.3 percent, with growth of 4.3 percent in 2019, 3.2 percent in 2020, 3.5 percent in 2021 and 1.5 percent in 2022.
With the need for skilled technicians increasing, ARA's partnership with TechForce Foundation is designed to help rental companies find and train new technicians.
Rermag 6841 Rental Show 18 Jcb 45 Foot Scissorlift 1
IHS Markit expects investment in rental equipment to increase by 3.1 percent in 2018, 8.8 percent in 2019, 3.2 percent in 2020, and 0.4 percent in 2021.
Photo by Michael Roth, RER
A Star Rentals delivery truck. ARA projects rental revenue of $59.3 billion in 2021.

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