Air circulation and ventilation manufacturer Airmaster has opened a new headquarters and is marketing with a new logo. Airmaster is moving into a new 12,000-square-foot facility in Clarklake, Mich., that will allow the company to streamline its production processes and allow for a more efficient layout.
The new facility will lend itself to future growth with room to expand. Airmaster, previously known as Airmaster Fan, continues to grow and expand its offerings, with a wide variety of air circulation, ventilation and other products for industrial and commercial use.
“We’re going for a newer, fresher look for both the brand and our building,” said Benjamin Braitsch, president and CEO of Airmaster. “Our new facility allows Airmaster to streamline production and be more efficient, letting us better utilize space and technology. Our new brand identity is also streamlined, while at the same time communicating that we are more than just fans.”
The company has also changed its way of warehousing to bring its products closer to customers. The new warehousing strategy, coupled with streamlined manufacturing and expanded shipping capabilities at the manufacturing facility will provide better lead times for Airmaster distributors and customers.
