Manitowoc Crane Group last week announced Robert Hund is joining its executive team as vice president, worldwide marketing. Hund brings more than 18 years experience to the post and will be responsible for strategic planning, direction, and execution of marketing functions. He succeeds and will report to Larry Bryce, who was promoted in October to the new role of vice president, business development for the Crane Group.

Hund will work closely with the executive team, regional leadership, and sales and marketing teams to set and implement global market penetration efforts across all product lines. His focus will be on all aspects of marketing at the Crane Group, which include product marketing, marketing communications and operational marketing. He will also be responsible for leading the global new product development team.

Hund comes to Manitowoc having spent the last 18 years at Caterpillar Inc. in a variety of roles. Most recently, he was the global product development manager for motor graders, quarry and mining trucks, and earthmoving scrapers, and created a team of internal and external people focused on design collaboration across the enterprise.

The Manitowoc Co. is one of the world's largest providers of lifting equipment for the global construction industry, including lattice-boom cranes, tower cranes, mobile telescopic cranes and boom trucks.