Honda Power Equipment last week announced a new sponsorship agreement with the National Hot Rod Association. Honda’s Super Quiet Series of portable generators will provide power to the NHRA’s Full Throttle Drag Racing Series events. Additionally, Honda generators will be utilized at each of the organization’s seven geographic division offices and within all of its owned and operated racing facilities in the United States.

As an official sponsor, Honda Generators will be displaying its full line of generators for race fans at all NHRA Full Throttle Drag Racing Series events. In addition, Honda representatives will be on hand to answer questions and provide support to the race teams and attendees who rely upon generator power at each race.

“Honda generators are well suited for the drag racing circuit, offering the NHRA reliable and quiet power for a variety of applications,” said Scott Conner, vice president, Honda Power Equipment. “Honda Power Equipment is truly excited to be working with such a dynamic organization and drag racing series.”

Honda Power Equipment markets a complete line of generators for commercial and consumer applications with a power range between 1,000 and 6,500 watts.

Headquartered in Glendora, Calif., NHRA has 80,000 members and 140 member tracks worldwide. As the primary sanctioning body for the sport of drag racing in the United States, NHRA presents 23 national events featuring the NHRA Full Throttle Drag Racing Series, NHRA Lucas Oil Drag Racing Series and NHRA Get Screened America Pro Mod Drag Racing Series.

Alpharetta, Ga.-based Honda Power Equipment, a division of American Honda Motor Co., markets a range of outdoor power equipment, including outboard marine engines, general purpose engines, generators, lawnmowers, pumps, snowblowers, tillers and trimmers for commercial, rental and residential applications.