Speedy Hire, the U.K.’s leading rental company, has launched a members-only service for tradesmen and small and medium enterprises (SMEs) to support members in winning work, cutting costs, access to training and environmental compliance.

Benefits include new business leads, advice lines and discounts on such items as car and van rental, mobile phones, small business insurance and other services.

Called Speedy Assist, the service will enable access to expert advice on legislation, insurance, self-employment, legal issues affecting the industry, and regular feeds of new business leads in local areas posted to members’ personalized websites.

“As budgets get tighter and contractors strive to fill order books, we felt it would help our SME customers if we could use some of our scale and buying power to leverage benefits and share them with our customers,” said John Byrne, product development director for Speedy and head of Speedy Assist. “SMEs are the backbone of the UK’s industry and very important to us. If we can help maximize their potential, it’s good for all of us. We have worked with leading industry suppliers and listened to our customers to introduce a market-leading initiative that gives us a range of specifically selected member benefits, including discounts on first-class products, and the assistance they need to ensure they have the best chance of winning more work.”