Trico Lift has named Michael Curley regional sales manager for Pennsylvania and southern New Jersey. According to executive board chairman John Paz, Curley is now responsible for the day-to-day performance and activities of sales staff in the Delaware Valley region, reporting to chief operating officer Chris Carmolingo.
Before becoming regional sales manager, Curley managed the day-to-day lift equipment rentals and sales operations in Trico Lift’s Pennsylvania branches. His responsibilities included the company’s parts, repair and inspection services at the Marcus Hook and King of Prussia locations. Curley has been a Trico staff member for more than 20 years.
“Mike’s appointment to regional sales manager and his proven accomplishments during his 26 years with Trico Lift will help us accomplish consistent and driven sales performance in Pennsylvania,” said Paz. “Mike is well respected in the construction market and known for always delivering innovative and preferred product and service solutions to our customers.”
Trico Lift, based in Millville, N.J., serves the mid-Atlantic and Gulf Coast regions with aerial work platforms and telescopic forklifts, with branches in Millville and South Plainfield, N.J.; Marcus Hook and King of Prussia, Pa.; Baltimore; Manassas, Va.; and Houston and San Antonio, Texas. One of the country’s largest independent aerial specialists, Trico Lift is No. 53 on the RER 100.