Orion Software this week launches SiriusCRM, an integrated Customer Relationship Management module created specifically for the rental industry. SiriusCRM enables rental companies to quickly and easily access customer information, analyze sales forecasts and marketing campaigns as well as manage prospect and customer data.

“The integration of the CRM is crucial in rental given the nature of the business with the continuous flow of shipments and returns,” said Patrice Boivin, president & CEO of Orion Software. “It helps manage not only the sales cycle but the after-sales process by capturing all requirements and assigning tasks to employees. We developed a simple user interface, very intuitive, easy to use and action oriented. With the CRM module our customers can track and organize sales and marketing activities and document all communication between customers and sales staff. Ultimately, SiriusCRM organizes the sales cycle and builds stronger and more profitable relationships.”

SiriusCRM is a value-added module for SiriusPro rental software designed to optimize and improve the efficiency of managing and organizing customer data.

Orion Software is a provider of integrated and scalable software solutions for the rental industry.