Bricks & Clicks
Caterpillar Launches e-Book for TH514 Telehandlers
Caterpillar recently introduced a new e-Book specifically for its dealers to assist the company in showcasing the TH514 telehandler model to their customers. While the e-Book is primarily for the sales force, it is available to everyone for download....
Western States Cat Launches Website Redesign
Western States Cat recently redesigned its website, www.westernstatescat.com. The new site offers users an improved online experience with a focus on helping its customers stay better connected to the company, and more easily access product and industry information. The site also connects users to the company’s newest promotions and user giveaways....
Nissan Forklift Launches Enhanced Electronic Parts Portal
Nissan Forklift Corp. recently launched NFCdirect.com, a new online portal for Nissan Forklift’s dealers and other partners. NFCdirect.com allows Nissan Forklift to provide more personalized content to its partners and simplifies many online processes....
Lawson Software Completes Pilot Project with Netherlands-based Cat Dealer Pon
Lawson Software announced this week that Netherlands-based Caterpillar dealership Pon Equipment and Pon Power has completed the pilot of its implementation of the Lawson application for Equipment Service Management and Rental....
Volvo Construction Equipment Launches New iPad App
Volvo Construction Equipment this week launched a new iPad application for its company magazine, Spirit. The app, created to offer readers more ways to enjoy the magazine on the go, marks another milestone in the company’s expanding digital communications....
Industry Veteran Kevin Sabourin Launches Online Equipment Marketplace
Kevin Sabourin, an equipment industry veteran of more than 15 years, last week launched a new online equipment marketplace, EquipmentSite.com. The searchable equipment website utilizes the latest web design, search engine optimization and social media opportunities to encourage interaction between buyers and sellers and maximize potential for equipment sales....
L.B. White Launches Improved Website
L.B. White Co. recently launched its newly improved website at www.lbwhite.com. The site features a new look and design, and includes easy navigation through all heating products, giving the choice to select either the application, such as portable construction heat, or a specific product category....
Dynapac Launches Refined Website
Dynapac this week announced that its website, www.dynapac.us, has been updated to include more product and service information grouped with each machine model....
USGBC Launches App Lab to Support LEED Certification Process
The U.S. Green Building Council recently launched its online App Lab as part of its LEED Automation Program. The lab launched with eight applications, developed by LEED Automation Partners, and is designed for use with Internet browsers, tablets, smartphones and other devices....
EDCO Announces New Quick Response Code Initiative
EDCO last week announced its initiative to connect with customers using Quick Response Codes....
IT Company Maxima Wins Multi-Million Contract from Hewden
Maxima Holdings, an IT business systems and managed services company, has announced a major multi-million pound contract from U.K. rental company Hewden to deliver a next-generation integrated business management and CRM solution....
NER and Escrow.com Form Strategic Alliance to Protect Heavy Equipment Buyers/Sellers
Escrow.com and National Equipment Register recently announced a strategic alliance to help equipment owners and manufacturers better manage liability and risks associated with the purchasing of used construction and agricultural equipment from sources such as online auction services, equipment wholesalers, social media websites and individual sellers....
Cat Auction Services Announces eQuipment Yard Online Timed Auction
Cat Auction Services recently unveiled eQuipment Yard, its new online-only, timed auction service designed to complement its current live auction format and extend the company’s goal of providing consignors and buyers with a powerful and complete suite of auction tools. Offering a timed countdown format, eQuipment Yard will debut Dec. 14, at 9 a.m. central time, with bidding available beginning on Dec. 9. Like its live auction counterpart, eQuipment Yard auctions are unreserved and feature a broad assortment of heavy equipment from a number of manufacturers....
Topcon Introduces Magnet Cloud-Based Software for Real-Time Collaboration
The Topcon Group last week introduced a new cloud-based enterprise solution and cloud-enabled family of software applications called Magnet, designed for all precise positioning projects. The new software solution was developed to make it possible for real-time collaboration between project manager, field crews, office personnel, engineers or consultants....
Terex Updates Website with Greater Customer Focus
Terex Corp. last week launched an updated customer-focused and user-friendly website designed to provide customers, investors and other stakeholders with fast, efficient and easily accessible information. The newly designed site is in response to customer feedback for improved navigation, more dynamic information and faster access to the information they seek. The site’s design is clean and simple using straightforward copy and bold images to help users intuitively navigate to the content they want....
Verisk Analytics Launches IRONwatch Equipment Location and Recovery Solution
Verisk Analytics this week launched IRONwatch, a wireless tracking and recovery device for mobile heavy equipment with no monthly fees. IRONwatch was developed for construction, farm, and industrial equipment by the National Equipment Register, a member of the Verisk Analytics family of companies, and Las Vegas-based American Security Logistics. IRONwatch is supported by the AT&T wireless network....
General Pipe Cleaners Unveils Redesigned Website
General Pipe Cleaners this week unveiled its newly redesigned website, www.drainbrain.com, which includes easy-to-find information on the company’s drain-cleaning products, including every General rental brand such as Easy-Rooter, Super-Vee, Speed-Rooter, Model 88, Kinetic Water Ram, Jet-Set and Gen-Eye....
IronPlanet Introduces Shipping Estimator Solution
IronPlanet, an online marketplace for used heavy equipment, this week introduced a shipping calculator that provides customers with estimated shipping costs for items selling in IronPlanet auctions....
Alert Management Systems Announces iAlert EasyPro on the Cloud
Alert Management Systems, a provider of Windows-based rental management software, recently introduced the Cloud version of its Alert EasyPro rental software in partnership with iRent LLC....
Gradall Industries Launches Website for Vacall Products
Gradall Industries recently launched a website featuring the full range of new Vacall machines, at www.vacallindustries.com....
RMI Adds New Functionalities for Mobile Users
RMI this week released four new features for Advantage Mobile users. These new business routines are designed to deliver inventory efficiencies by recording movement of rental fleet and parts inventory as it happens. By managing rental returns, rental asset inquiries and inventory transfers on mobile devices, Advantage users provide customers with higher levels of service....
ARA Insurance Introduces Smartphone Application
ARA Insurance Services this week announced its new application for smartphone users, designed to allow drivers to report an auto accident claim, liability/equipment claim or building/property claim — including GPS coordinates and photos of the scene....
IronPlanet Introduces Mobile App for iPhone and Android
IronPlanet, an online marketplace for used heavy equipment, announced its new mobile app for iPhone and Android smartphones. The free app is designed to give users the ability to find and bid on equipment in IronPlanet auctions from their phone....
Ditch Witch Launches Interactive Parts Section on DitchWitch.com
Ditch Witch last week announced it has redesigned the parts section on its website to make it easier for customers to get detailed information about genuine Ditch Witch parts....
Deere’s NavCom Announces New StarFire GNSS Service
Torrance, Calif.-based NavCom Technology, a wholly owned subsidiary of Deere & Co., announced new improvements for the StarFire Global Satellite-Based Augmentation System. The new service, StarFire GNSS, not only supports GPS + GLONASS corrections but also provides real-time accuracy within five centimeters anywhere in the world, without a local base station....
