CNH Global N.V. and Fiat Powertrain Technologies, both companies of the Fiat Group, recently announced a joint agreement to expand the FPT North America dealer network. FPT NA and CNH Parts & Service will cooperate in the areas of after sales service and parts.
FPT NA will select and designate approximately 300 independently owned dealers from the CNH family of brands, to operate as authorized FPT service dealers.
“The dealer principals have expressed a high level of interest, capability and commitment for expanding their participation in the North American engine business,” said Ted Bregar, general manager and chief operating officer of FPT North America. “Case, New Holland and Kobelco Construction and Case IH and New Holland Agriculture dealers are attracted to the unique opportunity to become a part of the FPT brand in North America because of its international reputation, and the attractive features and benefits that FPT engines offer to the North American customer base.”
“Teaming with FPT provides our dealer network with an opportunity to increase their parts and service sales, while also expanding their product offering,” said Eric Bippus, vice president of sales and marketing for CNH Parts & Service North America. “Because a large proportion of Case, New Holland and Kobelco Construction and Case IH and New Holland Agriculture equipment features FPT engines and components, our dealers are already prepared to support FPT engines and their industry-leading technology.”
The move leverages FPT technology and expertise and provides FPT with a comprehensive, established dealer network of experts to service and support their OEM engine business in the industrial and power generation market segments.
The new FPT dealers will be strategically located to serve current and future customers; the network will be further expanded as the customer base increases. The FPT NA dealer network is expected to provide a larger, efficient and highly competent service network for FPT customers.
The main services provided to FPT customers will be parts sales from a network of 10 North American parts distribution centers and approximately 300 new dealer locations; parts technical support; service support at each of the approximately 300 dealer locations; technical service support through help desk and automated query systems; and training using state-of-the-art classrooms and training devices.
“This plan confirms our commitment to customers’ satisfaction,” said Bregar. “Thanks to a comprehensive dealer network, FPT’s presence in North America is dramatically strengthened. The new FPT Dealer network will contribute heavily to the development of the FPT brand in North America.”
Fiat Powertrain Technologies is the Fiat Group company specialized in and dedicated to research, development, production and sale of engines and transmissions.
CNH Parts & Service is the product support business of CNH Global N.V.
