Rental Equipment Register April 2018: Weigh the Evidence

Should equipment dealers be competing in short term rentals?

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  • May 11, 2018
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    The Urgent Mindset of Rental  

    In a dealership, a purchaser might be fine with delivery in a week or maybe three months depending on equipment lead times. But ordering a unit for a short-term rental is more like ordering a pizza. They are hungry now, and it better be hot....More

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