Jennifer Hennion has recently been named president of Hackettstown, N.J.-based Advantage Marketing Communications. The full-service marketing communications agency is one of the largest industrial agencies in New Jersey and one of the few marketing communications agencies in North America that specializes in construction equipment.

Hennion began her career with advantage in 1996 as a marketing assistant. Her responsibilities have included overseeing major accounts such as Hertz Equipment Rental, Terex Corp., Daewoo Heavy Industries, Sakai America, New Jersey John Deere dealer JESCO and Ringfeder Corp.