New Holland Construction Launches Rental Partner Program

Feb. 20, 2009
New Holland Construction last week announced it is further expanding its range of customer-focused business solutions with a new Rental Partner Program.

New Holland Construction last week announced it is further expanding its range of customer-focused business solutions with a new Rental Partner Program.

The Rental Partner Program allows New Holland Construction’s North American dealerships to expand their cooperation with rental companies of all sizes. It offers a variety of different finance options, including attractive retail contracts for rental companies that want to own equipment and have a fixed payment stream, or leasing options that provide state- or privately owned companies the cash flow benefits without the responsibilities of ownership. The program incorporates New Holland Construction’s entire family of products, ranging from the versatile line of skid-steer and compact track loaders, high-productivity telehandlers, loader backhoes and tractor loaders, to powerful crawler dozers, wheel loaders and hydraulic excavators.

“Our priority is to solve customers’ business needs and help them to get the job done,” said Edgar Chavez, director of marketing for New Holland Construction. “The Rental Partner Program allows us to better serve the growing rental market as it offers complete business solutions to rental houses to get quality equipment into their fleets. In cooperation with our trusted network of New Holland dealers and the support of CNH Capital, the initiative also provides immediate access to financing, training, customer support, parts and service. The Rental Partner Program paves the way for New Holland’s increased cooperation with rental houses across North America that contributes to our overall goal to provide contractors the equipment they need, when and where they need it.”

Headquartered in Carol Stream, Ill., New Holland Construction manufactures and markets a full line of skid-steer loaders, compact track loaders, loader backhoes, tractor loaders, excavators, wheel loaders, telehandlers, crawler dozers and motor graders.