Canada’s CERF Inc. has named David “Skip” Kerr chief operating officer, overseeing both the equipment rental and waste management segments of the business. Kerr had been vice president of business development for the company since 2012.

Kerr’s background has been in the waste management industry, working in that industry since 1983.

“Skip has a long and deep-rooted knowledge in senior management positions that will prove to be valuable as we continue to grow the organization,” said Wayne Wadley, president and CEO of CERF. “Skip will be responsible for guiding both the equipment rental segment and the waste management segment of our businesses. Because Skip has officially been with CERF for over one year in a senior capacity, he comes prepared to tackle the challenges and implement the opportunities that our two business segments have in front of them. Skip has a proven record of setting and achieving goals, empowering and motivating people and working professionally with our clients, customers and suppliers.”

CERF is the parent company of 4-Way Equipment Rentals, based in Edmonton, Alberta, Canada, No. 85 on the RER 100.