Rental Equipment Register

In the Right Direction 

Jun 1, 2006, By Michael Roth, RER

RER: Any particular achievements by NationsRent in 2005 that you feel most proud of? Jeff Putman: Several things come to mind: 2005 was a breakthrough...

Three Key Initiatives 

Jun 1, 2006

RER: Any particular achievements by United Rentals in 2005 that you feel most proud of? Wayland Hicks: Clearly, we made important progress on our three...

The RER 100 Rockets 

May 1, 2006, By Michael Roth, RER

There is an old expression that volume cures everything. While volume can also mask fundamental structural deficiencies with companies that seemingly...

No More Headaches 

May 1, 2006, By Don Whitbeck

Managing assets efficiently and effectively is a top priority for every rental operation. Without flexible software designed to meet specific rental management...

Prolonging the Upturn 

May 1, 2006, Michael Roth mroth@rermag.com

Right now almost everything looks right for the 100 largest rental companies and others as well. There is enough construction going on that there seems...

Pump Primer 

May 1, 2006, By Mark Conrardy

Pump applications can be far reaching from the general-construction dewatering job, to flood control, to unique applications in the fishing and recreational...

Upselling The Power of Suggesting and Asking 

May 1, 2006, By Barry Himmel

A new customer on the phone wants to rent equipment. While the sale in itself is rewarding, did the employee who answered the phone exhaust all opportunities...

Megabytes 

May 1, 2006, By Erin Whitehead, RER

Check the Specs To track down specs on various equipment without having to jump from one manufacturer's website to another, visit www.spec-check.com....

Prescription Software 

May 1, 2006, By Jack Shea

Over the past two decades, equipment rental software has evolved at a steady pace, while the message remained largely the same: A good system can bring...

Downturn Insurance Visits 

Apr 1, 2006, Michael Roth mroth@rermag.com

There is something about the month of April. It's the beginning of spring, the start of longer days and warm balmy evenings. For baseball fans like myself,...

Just-in-Time World 

Apr 1, 2006, By Michael Roth, RER

RER: How do you see the economy in the coming year? Bill Lasky: Our fiscal year is a little different than most companies. We see the rest of our fiscal...

Megabytes 

Apr 1, 2006, By Erin Whitehead, RER

Rock On Bosch Power Tools and Accessories emphasized the importance of tunes on the jobsite with its introduction of the Bosch Power Box in the spring...

Master of All Trades 

Apr 1, 2006, By Erin Whitehead, RER

A skid-steer loader without an attachment is a skid-steer loader not living up to its full potential. But connect it to the right attachment and it turns...

Emissions 101 

Apr 1, 2006, By Jennifer Oredson

The Environmental Protection Agency emissions regulations have dominated engine-related news lately, especially since Tier 3 standards for off-highway...

Before the Phone Rings 

Apr 1, 2006

Dear RER: I enjoyed your article Mirror, Mirror on the Wall in the February issue. Within our organization we offer many training sessions illustrating...

Power Is Money 

Mar 1, 2006, By Brandey Chewning Smith, RER

If money is power, then shouldn't the converse idea power is money also hold true? Well, lucky for the rental industry when it comes to generator rentals...

Buy It Live 

Mar 1, 2006, By Erin Whitehead, RER

With so many shopping Web sites out on the information superhighway, it comes as no surprise that used equipment sites are springing up to help potential...

Travels with Fred and Other Topics 

Mar 1, 2006, Michael Roth michael.roth@penton.com

Fred Jaegle was part of RER for about 15 years, first as sales rep, then sales manager and for 10 years as publisher. He cared deeply about the rental...

Don't Be The Biggest Loser 

Mar 1, 2006, By Erin Whitehead, RER

Criminal minds are often determined minds, and the minds of equipment thieves are no different. Those who steal equipment for a living or even as a hobby...

Freshen Up 

Feb 1, 2006, By Erin Whitehead, RER

Takeuchi's updated Web site, launched in December, is filled with easy-to-access technical information for the conscientious customer. It also serves...

The Three C's Bring Efficiency to Bobcat 

Feb 1, 2006, By Michael Roth, RER

Bobcat has equipped its dealers with a new global parts, service and labor information system built by a company called Enigma. But Enigma's ability to...

Survivors 

Feb 1, 2006, by Michael Roth, RER

The people of Gulfport are accustomed to hurricanes. There was Betty in 1972, Elena in 1985, Georges in 1998. And for those old enough to remember, there...

Sources Are Everywhere 

Feb 1, 2006

Mike ArnessCEOClearview FinancialEphrata, Wash. RER: How would you describe the current environment in rental in terms of availability of capital? Arness:...

Work with the Channel Partner 

Feb 1, 2006

Dave ChristifulliVice PresidentSales and Product Support Wacker Corp.Menomenee Falls, Wis. RER: What changes have you seen in relationships between manufacturers...

Mirror, Mirror On The Wall 

Feb 1, 2006, By Gary Stansberry

Rental store owners and managers tend to be a rugged breed. Let's face it, the equipment rental business is a business of dirt, grease and diesel. Your...

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