Bobcat Enters Compact Utility Tractor Market With Daedong

Aug. 3, 2007
In a move intended to expand its No. 1 market position in compact equipment, Bobcat Co. last week announced it has signed a long-term strategic agreement with Korean manufacturer Daedong Industrial Co. to produce a line of Bobcat-branded compact utility tractors.

In a move intended to expand its No. 1 market position in compact equipment, Bobcat Co. last week announced it has signed a long-term strategic agreement with Korean manufacturer Daedong Industrial Co. to produce a line of Bobcat-branded compact utility tractors.

“This alliance brings together the strengths of two respected and recognized companies,” said David Rowles, president of Bobcat Americas. “By combining the Bobcat global brand, dealer network and service with Daedong’s commitment to compact tractor design and technology, we can provide our customers with the quality compact equipment experience they’ve come to expect from Bobcat. We plan to start offering compact utility tractors to customers later this year.”

Daedong has produced compact equipment products for 60 years.