JCB Launches Smartphone-Friendly Mobile Website Program

Aug. 2, 2010
JCB has launched a new smartphone-friendly mobile website for all dealers participating in the JCB Dealer Website Program, designed to provide an optimal browsing experience and easy site navigation.

JCB has launched a new smartphone-friendly mobile website for all dealers participating in the JCB Dealer Website Program, designed to provide an optimal browsing experience and easy site navigation.

JCB developed the program with Equipment Web Services, a division of Dominion Enterprises, based in Norfolk, Va. The mobile websites can automatically detect if a visitor is using a mobile device and are designed to seamlessly adjust the content format to fit smartphones including the iPhone, Blackberry, Droid, and EVO. Mobile customers can search for inventory, promotions, store hours and directions to the dealership as well as submit contact information directly through the mobile website.

More than 30 dealers are already enrolled in the JCB Dealer Website Program.

“This site is an awesome tool for our salesmen,” said Tracy Clark, vice president of JCB of Milwaukee. “Now they have access to information anytime, anywhere without having to get onto a laptop or notebook.”