Doosan this week launched a company-sponsored social media effort on Facebook; building on its previously established YouTube presence.

This multi-channel approach enables Doosan to increase the scope in which it engages, informs and interacts with customers while building on its growing brand awareness. These online communities will allow heavy equipment enthusiasts to engage, connect and develop a stronger relationship with the Doosan brand.

To find Doosan on Facebook and YouTube visit, www.facebook.com/DoosanEquipment and www.youtube.com/doosanconstruction.

Doosan Infracore Construction Equipment America, headquartered in West Fargo, N.D., markets the brand of Doosan products that includes large excavators, wheel loaders and articulated dump trucks.