Doosan Launches New Website for North American Market

Aug. 12, 2011
Doosan Infracore Construction Equipment America launched a new website designed to provide in-depth product information specifically for the North American market. The new website, www.doosanequipment.com, covers the five lines of Doosan construction equipment products currently sold in the U.S. and Canada, including crawler excavators, wheel excavators, wheel loaders, articulated dump trucks and attachments for these machines.

Doosan Infracore Construction Equipment America launched a new website designed to provide in-depth product information specifically for the North American market. The new website, www.doosanequipment.com, covers the five lines of Doosan construction equipment products currently sold in the U.S. and Canada, including crawler excavators, wheel excavators, wheel loaders, articulated dump trucks and attachments for these machines.

Each machine has its own page with a product overview, a photo gallery, quick specs and available options. A single click allows complete product specifications to be downloaded. Full-line product brochures, a warranty brochure and a Tier 4 technology brochure may also be downloaded.

“The new website makes it easy for equipment owners, prospective customers and dealers in North America to get all the information they need on Doosan products,” said Aaron Kleingartner, segment application marketing manager for Doosan heavy equipment. “Everything is in one place.”

The new website also provides comprehensive information regarding Doosan and Tier 4 emissions standards. A special Tier 4 section covers emissions history, heavy equipment emissions evolution, interim Tier 4 and Tier 4 technologies as well as links to various Tier 4 resources.

Other sections provide information on special financing offers, employment opportunities, the Doosan 48-hour parts guarantee, the Doosan GPS program and the Elite Assurance warranty program. Information is also available on how to inquire about becoming a Doosan dealer.

A dealer locator allows prospective customers to quickly find Doosan dealers in the U.S. and Canada. Prospects may also request a product demonstration or ask to have a brochure mailed to them.

Doosan Infracore Construction Equipment America, headquartered in West Fargo, N.D., markets the Doosan brand of products that includes large excavators, wheel loaders and articulated dump trucks.